Latest Posts

What’s the Content World Buzzing about – Content Consumption Trends

Everything’s changing in the world and so is Content and its consumption pattern!! Just like a live-in relationship - together only till it works – A consumer now, only engages with a brand as long as he is attracted to it, can munch on and digest the brand’s ‘content’ to his satisfaction. The content grazing user needs to be...
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AI Impact on India’s Demographic Dividend

How often have you heard this – we live in a VUCA environment? – volatile, uncertain, complex ambiguous. In the face of it, there appears nothing VUCA about the long-term prospects of India. After all We are one of the fastest growing economies – above 7 % GDP growth year-on-year when the global average is...
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